Is the Ram 1500 a family vehicle or is it simply a truck that’s made to get work done? This question has been asked and answered recently.
The Greater Atlanta Automotive Media Association (GAAMA) held an event called the Family Car Challenge. This event was designed to let experts vote on which vehicles are most appropriate for families to enjoy the drive and have the practicality needed on the road. A surprise winner of some of the awards showed up to be the Ram 1500. This truck didn’t just take the lead as the Best Family Pickup Truck but also as the Best Family Car which is where this vehicle was able to surprise the experts in attendance.
What Makes the New Ram 1500 the Right Choice?
As this new truck makes its way to the market it’s easy to see that this truck is one that’s a no-compromise truck. When you want a truck that’s able to offer you the luxury, efficiency, and capability needed to get the team, which can be your family, to the destination desired this is the right choice. This truck is able to handle the double duties of being a truck that has a large cabin for everyone to fit inside while also offering you the comfort and convenience of advanced technology. The new Ram leads the segment with the most safety and security features and now offers you the benefits of the eTorque system in both the V6 and V8 configurations.
The weight of the Ram has been reduced by 225 pounds with a frame that now uses advanced materials and specialized engineering to create the stiffness and durability needed. This build allows the Ram to pull up to 12,750 pounds and gives it the build that can carry 2,300 pounds of payload. If you’re a fan of technology, the new 12-inch infotainment system is offered to give you the connectivity you want inside the cabin.
Sounds Like a Great Work Truck, but…
The Ram 1500 may seem out of place when it comes to a family car challenge, but this truck was able to impress the panel of judges with the combination of technology, functionality, drivability, and features that make sense for the family. Even though this truck may have been built to be right for a work crew of up to six large people to be comfortable, it can be the right vehicle to take a family and all the toys out to the lake for the weekend.
By winning two awards in the Atlanta area, it makes sense to think of the Ram 1500 as a family vehicle and not just a work truck. This is a truck is one that can easily meet your needs when it’s time to get to work and handle the load while also being the model that can be cleaned up and dressed up for the family to have the experience desired after the work is done. Does this sound like the right vehicle for you? If so, see your nearby Ram dealer today and take this new model of the Ram 1500 for a test drive.
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